VIDEO: Brands Already Building Apps For Apple’s Unannounced IWatch

8 Sep

Apple’s big iPhone event is only one day away, but that doesn’t mean the excitement or rumor mongering has slowed down. The latest rumor on the iWatch front comes courtesy of 9to5Mac , which is reporting that Apple has already seeded part of its SDK for its upcoming wearable to key partners. It’s a plausible rumor, because even if the iWatch–or whatever they’re going to call it–doesn’t hit the market for a few months, Apple will still want to show off apps and commitments from big partners. Technology journalist Dan Ackerman says the Apple wearable is just one of three possible announcements the company might make:

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